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" Buyways : "


Document Type : BL
Record Number : 998880
Doc. No : b753250
Main Entry : Gudis, Catherine.
Title & Author : Buyways : : billboards, automobiles, and the American landscape /\ Catherine Gudis.
Publication Statement : New York :: Routledge,, 2004.
Series Statement : Cultural spaces series
Page. NO : 1 online resource (viii, 333 pages) :: illustrations (some color)
ISBN : 0203494636
: : 0415934540
: : 0415934559
: : 1135952396
: : 1135952434
: : 1135952442
: : 6610240280
: : 9780203494639
: : 9780415934541
: : 9780415934558
: : 9781135952396
: : 9781135952433
: : 9781135952440
: : 9786610240289
: 0415934540
: 0415934559
Bibliographies/Indexes : Includes bibliographical references (pages 303-318) and index.
Contents : Before the car -- Producing a landscape of signs -- A nation on wheels -- The culture of mobility -- Producing mobile audiences and corridors of consumption -- The aesthetics of speed and the powers of "picturization" -- Modern art and advertising -- Distributing traffic and trade: decentralization and the birth of the strip -- Visualizing distribution -- The consolidation and growth of national advertising -- Traffic and trade: "buying power in motion" -- An architecture of mobility -- The strip -- "The billboard war": scenic sisters and the business of highway beautification -- "The billboard war" -- When separate spheres collide -- The pastoral view -- "Billboard barons" -- Zoning and the road to federal legislation -- Losers and winners -- Conclusion: the road ahead.
Abstract : Annotation
Subject : Advertising, Outdoor-- United States-- History-- 20th century.
Subject : Automobile travel-- United States-- History-- 20th century.
Subject : Billboards-- United States-- History-- 20th century.
Subject : Consumption (Economics)-- United States-- History-- 20th century.
Subject : Panneaux d'affichage-- États-Unis-- Histoire-- 20e siècle.
Subject : Publicité extérieure-- États-Unis-- Histoire-- 20e siècle.
Subject : Société de consommation-- États-Unis-- Histoire-- 20e siècle.
Subject : Voyages en automobile-- États-Unis-- Histoire-- 20e siècle.
Subject : Advertising, Outdoor.
Subject : Automobile travel.
Subject : Billboards.
Subject : BUSINESS ECONOMICS-- Advertising Promotion.
Subject : Consumption (Economics)
Subject : United States.
Dewey Classification : ‭659.13/42‬
LC Classification : ‭HF5843‬‭.G83 2004eb‬
copyhttps://lib.clisel.com/site/catalogue/998880
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